Archive for June, 2009
Friday, June 19th, 2009
Dot Promotional Clothing are a Nottingham based company specialising in embroidery, screen printing and cad cutting. Working from premises just outside the City centre in Carlton, Dot have grown from a one man business to an established company of more than 28 years standing.
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Tags: cad cutting, canvas, Carlton, corporate clothing, discharge inks, dot promotional clothing, East Midlands, embroidery, foils, four colour process, glitter, gloss, hen, mousemats, Nottingham, nylobon, parties, plain garments, plastisol, screen printing, shimmer, stag, t-shirts, water based inks
Posted in Websites Launched | No Comments »
Thursday, June 11th, 2009
The story: The All in One Company is the brainchild of a Northumberland based businesswoman. From a background in running a successful nanny agency a chance Internet search for ‘all in ones’ for her own children identified a lack of quality garments and a ‘goose’ (see marketing section) of an opportunity.
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Tags: all in ones, bespoke, blog, children, eCommerce, forum, garments, Google Adwords, Internet, management of orders, pay-per-click, search engine friendly, social networking, The All in One Company, website, website solution
Posted in Case Studies | No Comments »
Thursday, June 11th, 2009
The story: Solutions for Accounting Ltd is a leading Sage reseller. Established more than ten years they were quick to see the opportunities for their company in embracing the Internet and establishing a corporate website. The Solutions team have actively marketed their site for several years directing ‘traffic’ (visitors) by using a combination of ‘email marketing’ and ‘pay-per-click’ (Google Adwords) as well using traditional off-line strategies .
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Tags: act, design, development, email marketing, Google Adwords, keyword, natural listings, organic searches, ranking, sage 200 manufacturing, sage 50, sage manufacturing, Sage reseller, search engine optimisation, seo, site maps, Solutions for Accounting, traffic, training, URL Threads, website, website content
Posted in Case Studies | No Comments »
Thursday, June 11th, 2009
The story: Chesterfield based business RMH Catering offer a bespoke catering service for corporate clients through to weddings with an emphasis being on quality and service.
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Tags: bespoke catering, blog, business, Chesterfield, content management, corporate, internet marketing, keyword, marketing, pay-per-click, RMH Catering, strategies, updateable, website, weddings
Posted in Case Studies | No Comments »
Tuesday, June 9th, 2009

You can have the best website in the world, but if potential customers can’t find you on the search engines you’re not going to be successful. At the same time if you do not keep in touch with existing or potential customers then you are missing a trick as well.
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Tags: Affiliate Marketing, Behavioral Targeting, best practice, blogging, blogs, Contextual Marketing, CPA, CPC, email marketing, hints and tips, Marketing Plans, marketing strategies, Micro Sites, Pay Per Click Management, pay-per-click, PPC, Rich Media, search engine optimisation, seo, social networking, Video and Rich Media, Video Design, website marketing
Posted in Latest News | No Comments »
Friday, June 5th, 2009

For a long time doing what works in the search engines has been the main priority when setting up a website. Having the right keywords and being functional have meant that sometimes poorly designed sites have achieve great heights in the search engines and indeed made money. However a recent online poll by Webcopyplus now indicates that 25% of users surveyed were influenced into leaving a website by poor visuals. This percentage is up on a similar poll in 2007 when the figures were only 6.6%.
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Tags: branding, creative, design, images, Internet, keywords, online poll, search engines, visuals, web copy, website
Posted in Latest News | No Comments »
Friday, June 5th, 2009

Everyone seems to tell you that you need a website for your business. What they don’t tell you is that you need to think about why you need a website and therefore consider which type of website solution you really need otherwise you can end up wasting money rather than making it!
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Tags: branding, brochure sites, call to action, catalogues, creative design, design agencies, development, eCommerce, integration, line 200, line 50, logo, marketing, on-line shop, Sage, selling on line, stock, website, website solution
Posted in Latest News | No Comments »
Friday, June 5th, 2009

The most vital part of email marketing is collecting the email addresses to send to in the first place. Sometimes people are not keen to give out their details but there are ways to make them more comfortable to do so.
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Posted in Latest News | No Comments »
Thursday, June 4th, 2009

Here at Purpose Media we like to keep up to date with events, workshops or seminars that are taking place which may be useful not only for ourselves but also for our business contacts particularly where they are offered by business partners.
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Tags: accounting software, business, CRM, customer relationship management, Events, Excel, manufacturing, Nottingham, products, Purpose Media, Sage Line 200, sage line 50, Sage Resellers, seminars, software solutions, Solutions for Accounting, workshops
Posted in Business Partners, Events | No Comments »