Category Archives: search engine marketing

Getting Social!

The rapidly changing social networking landscape is presenting new marketing opportunities for the savvy business. The recent addition of Google+ has created a new challenge to industry leading sites like Facebook & Twitter and provided businesses with another way to … Continue reading

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Web Marketing Case Study

Search remains one of the best ways to promote a web site, despite recent growth in popularity of social networking sites like Facebook. At Purpose Media we are firm believers that search must still play a central role in any web marketing strategy. Continue reading

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Localised Search Performance

Lots of businesses operate within a geographic region, within a town or city. Here are some useful tips to get your regionally based business to rank well within the search results. Continue reading

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Google update ranking algorithm

At the end of last week Google announced in the Google webmaster blog that it had changed it’s ranking algorithm, so that a larger number of results can appear from a single site. Continue reading

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